Micro Solutions for Macro Problems

There are few people who can be as self-satisfied as Muhammad Yunus. When he goes to bed at night he basks in the glow of his overall goodness, he must look at his family, Nobel peace prize and his billions of dollars and think life is good. His story is the greatest vindication of capitalism [...]

A LINK TO THE BEST BUSINESS AND ECONOMICS ONLINE RESOURCES

http://freakonomics.blogs.nytimes.com
This New York Times blog is a delight to read even for people who are not particularly enamored with business and economics. If you think economics could never be fun or ‘hip’, this site will prove you wrong. Written by Steven Leavitt who wrote the massively popular book ‘Freakonomics’, it looks at the more unconventional [...]

BRANDING IN RWANDA: AN OVERVIEW

‘No Logo’, a book written by Naomi Klein explored the way corporations discovered and perfected the art of branding their products. Whether you agree with Klein that the shift towards the brand was a dangerous one or not, it is quite clear that the modern brand is here to stay and today we have the [...]